Greenwich Technology Advisors
About Us

Greenwich Technology Advisors (GTA) is a group of investment bankers, formerly of SoundView Technology Group, dedicated to meeting the M&A advisory needs of technology companies. Since 1998, GTA's team has completed 47 transactions for technology companies, aggregating over $24 billion, including 26 merger & acquisition transactions aggregating over $14 billion.

Our Vision

A successful M&A transaction demands a unique blend of transaction execution experience and industry-specific knowledge. In no field is this more true than in technology, where the value placed on a business is dependent on more than a multiple of EBITDA or revenue. Technology companies are valued on a vision shared by buyer and seller: the ability of a new technology or a new approach to affect markets, often in disruptive ways. Maximizing value for a technology client therefore requires an investment bank that understands the power of technology to alter competitive landscapes and that can communicate that potential to a prospective buyer.

Unfortunately, traditional investment banks now have a knowledge void that impairs their ability to maximize values for their technology clients. One of the results of the late 1990's technology "bubble" burst was the public disclosure of the failure by investment banks to avoid conflicts of interest between investors and corporate clients. This led to the now legally required separation of research from banking. Traditional investment bankers, no longer able to utilize their research analysts to generate ideas and understand technologies, often can no longer provide meaningful strategic advice to their clients in technology industries. In contrast, at GTA all of our industry knowledge resides within our investment banking team.

GTA believes that excellence in the creation, development and execution of strategic transactions for its technology clients requires a blend of experienced investment bankers working together with seasoned technologists who are capable of understanding and communicating their clients' businesses and needs. GTA's team members have advanced technical degrees from institutions such as Massachusetts Institute of Technology and the University of Washington, College of Engineering, over 20 years of collective engineering experience and over 50 years of collective investment banking experience.

Our Mission

  • 100% focus on the strategic needs of technology companies
  • Recognize and pursue opportunities which can create maximum value for our clients
  • Leverage our technological competence to maximize transaction values
  • Bring superior execution and negotiation experience to our assignments